To nobody’s surprise, Alonso’s accomplishments have earned him numerous prestigious awards. His awards and achievements Image credit: Instagram/Fernando Alonso His impressive car collection includes notable models such as the McLaren P1, Ferrari 458 Italia, Nissan GT-R and Honda NSX. Like other athletes, especially F1 drivers, Alonso loves his fancy cars as well. Unfortunately, the project did not go through. Additionally, he had plans to establish the Fernando Alonso Cycling Team in 2015 to compete in UCI events. Case in point, Alonso is not only a brand ambassador but also the founder of the fashion brand Kimoa, showcasing his entrepreneurial spirit and involvement in the fashion industry. These partnerships allowed him to be associated with different industries and extend his reach beyond motorsports. These include prominent brands such as Banco Santander, Cajastur, TAG Heuer, Europcar, Silestone, Liberbank, ING, Chandon, Adidas and Bang & Olufsen. Throughout his career, Alonso has demonstrated exceptional driving skills, consistency and racing techniques, and is, undoubtedly, one of the best racers in F1 history.īy Uddipta Banerjee, Jul 12 Fernando Alonso’s net worth: His brand endorsements and fancy cars Image credit: Instagram/Fernando Alonsoīesides his recent collaboration with Boss, Alonso also has other brand endorsements under his belt. He is currently experiencing a remarkable comeback in the 2023 F1 World Championship after joining Aston Martin and, once again, showcasing his top-notch performance. Alonso then made his return to F1 in 2021, joining the Alpine team and competing for two seasons, finishing in 10th and 9th place, respectively. He enjoyed consecutive victories at the 24 Hours of Le Mans and the FIA World Endurance Championship in 2018-2019, enhancing his already impressive motorsport legacy. By the time of his initial retirement, the champion had secured 32 Formula One victories and achieved 22 pole positions.ĭuring his F1 sabbatical, Alonso had quite a successful stint. Image credit: Instagram/Fernando AlonsoĪfter the conclusion of the 2018 Formula One World Championship, Alonso decided to take a break from F1 and competed in other racing categories. After a brief return to Renault, Alonso moved to Ferrari in 2010 and continued to be a strong contender for the championship. He then joined McLaren in 2007 but had a difficult season alongside teammate Lewis Hamilton. He began his motorsport career at an early age and quickly rose through the ranks to compete at the highest levels of professional racing.Īlonso’s most successful years in F1 were with the Renault team with whom he won consecutive World Drivers’ Championships in 20, making him the youngest back-to-back champion at the time. Fernando Alonso’s F1 career highlightsīorn on July 29, 1981, in Spain, Alonso is regarded as one of the most talented and successful Formula 1 drivers of his generation. His fame and earnings have also earned him a place on the Forbes Celebrity 100 list on two occasions – in 20. In 2016, he was among the top-earning international athletes, and in 2017, he was listed as one of the highest-paid international and European celebrities. The magazine even named him as the motorsport’s highest-earning driver from June 2012 to June 2013. Every year, he makes USD 40 million from his earnings and brand endorsements.ĭue to his substantial endorsement deals and impressive Formula 1 salary, the racer has consistently been recognised as one of the world’s highest-paid athletes by Forbes, securing a spot on their prestigious list every year from 2012 to 2018. Fernando Alonso’s net worth Image credit: Instagram/Fernando AlonsoĪccording to Celebrity Net Worth, Fernando Alonso’s net worth stands at USD 260 million, as of 2023. So, if you’re in the mood to know more about the new face of Boss, we take a look at Fernando Alonso’s net worth, career highlights, brand endorsements and charity initiatives. He has previously been part of multiple brand promotions and campaigns. For the uninitiated, this is not the first time that the F1 driver has dipped his toes in the world of fashion.
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